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connect Magazine

  • Our beautiful bimonthly publication was launched in June 2011
  • It is packed with articles devoted to marketing, marketing services, and strategic concepts for marketers

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Publications Archive

connect: Engaging Marketing Minds

Our beautiful bimonthly publication was launched in June 2011. It is packed with articles devoted to marketing, marketing services, and strategic concepts for marketers. And it's FREE.

If you are interested in receiving connect, click here to subscribe.

 

Current Issue

connect: January/February 2013

Vol 3, Issue 2, March/April 2013

Articles:

  • Microbranding
  • Lean into Your Fear
  • From Where I Sit

Read the digital version.





 

Previous Issues

 

connect: January/February 2013

Vol 3, Issue 1, January/February 2013

Articles:

  • Brains vs. Brawn
  • New Day
  • Sell Benefits, Not Features
  • How to Stay Relevant in a Changing World

Read the digital version.

 

 



connect: September/October 2012

Vol 2, Issue 5, September/October 2012

Articles:

  • MIRROR: Would you buy from you?
  • Fulfilling the Dream
  • So, who are you really?
  • Rework

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connect: July/August 2012

Vol 2, Issue 4, July/August 2012

Articles:

  • CROSSING PATHS : The lines of B2B and B2C are blurring
  • Getting to Know Your Customers
  • How Does Your Brand Look to the Public?
  • Abundance

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connect: May/June 2012

Vol 2, Issue 3, May/June 2012

Articles:

  • THE DISILLUSIONMENT OF SOCIAL MEDIA : Can it remain relevant?
  • Power of the Niche
  • It's All About Timing
  • How to Be Fascinating

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connect: March/April 2012

Vol 2, Issue 2, March/April 2012

Articles:

  • THE NATURE OF NURTURING : Why Marketing Automation Works
  • Upping the Ante
  • Clipart Escapades
  • The Long Tail: Why the Futue of Business is Selling Less of More

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connect: January/Febuary 2012

Vol 2, Issue 1, January/February 2012

Articles:

  • ABOVE THE NOISE: Is your message heard?
  • Marketing Insights
  • Print In the Mix
  • The Return of VDP
  • The Eight Ps of Marketing

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connect: October/November 2011

Vol 1, Issue 3, October/November 2011

Articles:

  • IN STEP: Aligning Individual and Company Goals
  • A Clearinghouse of Research on Print Media Effectiveness
  • The Mobility of Print
  • Integrated Marketing and Voice-of-the-Customer
  • The Mesh - Why the Future of Business is Sharing

Read the digital version.



connect: August/September 2011

Vol 1, Issue 2, August/September 2011

Articles:

  • CHANGE: A Catalyst for Transformation
  • Marketing Insights
  • Go Deep! With Cross Media Marketing
  • Wary of a Self-Fulfillin Prophecy
  • Obliquity

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connect: June/July 2011

Vol 1, Issue 1, June/July 2011

Articles:

  • RESPECT: Why marketers don't get the respect they deserve from bean–counters
  • Marketing Supply Chain
  • Ink Under Your Fingernails
  • Consumers Purchasing Behavior
  • War in the Boardroom

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Business Forum: Your Sales, Marketing
and Business Management Newsletter

Fineline believes in sharing our knowledge and experiences with others to elevate all business communications' effectiveness. One vehicle that did this was our Business Forum. It was a free publication that covered topics and tips related to sales and marketing, business management, printing and mailing, and more. Below are our archived issues that we have kept available for reading.

Archived Issues

 

First Quarter 2011

Articles:

  • Books in Review: Linchpin: Are You Indispensable?
  • Creative Approaches to Problem Solving
  • Press Release Strategies that Get You Noticed
  • Design Forum: Digital or Offset?
  • Technology Forum: Digital Asset Management
  • Influencing People by Understanding Motivations
  • Customer Profile: Gleaners Food Bank
  • Mail Advisory: USPS 2011 Outlook
  • Lead Nurturing Makes Loyal Customers

Read the Digital Version


 

November 2010

Articles:

  • Books in Review: Word of Mouth Marketing
  • Marketing through the Social Networks
  • Employee Profile: Norman Whitfield
  • Getting Found Online: Five Key SEO Traits
  • Budget Ideas: Ways to Spend you Remaining 2010 Budget
  • Petrified of Public Speaking?
  • Have You Checked Your Goals Lately?
  • Fineline University Recap: Mailpiece Design
  • Save Money with Free Online Programs

Read the Digital Version


 

September 2010

Articles:

  • Books in Review: Frontline Profit Machine
  • Your Number-One Salesperson: Your Website
  • Design Forum: Proofing (The Most Important Step)
  • Technology Forum: Manage Your Printing Online & 24/7
  • Customer Profile: IUPUI Athletics
  • How Much Will It Cost Me?
  • Fineline University Recap: List Hygiene Essentials
  • Difficult Customers Made Easier

Read the Digital Version


 

July 2010

Articles:

  • Brush up Your Face-to-Face Skills
  • Technology Forum: Tips and Ideas for Marketers
  • Design Forum: Tips and Ideas for Graphic Designers
  • Golden Rules of the Office
  • Make the Most of Your Business Plan
  • Frightfully Common Publicity Mistakes

Read the Digital Version


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